Compare products

As an Amazon Associate we earn from qualifying purchases.

Lash Sensational Volumizing and Thickening Mascara 01 Very Black

Best price: £5.05 (49% off)
  • Very black volume mascara with curved silicone brush that has 6..
  • Fan effect, No clumping, No smudging for extra-black volume eve..
  • Place the brush at the base of your lashes and slightly twist u..
  • The low wax formula provides intense colour without sticking la..
  • Contents: 1x Mascara Maybelline New York Lash Sensational, Shad..

Product Attributes

  • Width: 2.8 inches,
  • Height: 5.6 inches,
  • Weight: 0.0 Pounds,
  • Length: 0.9 inches,
  • Size: 9.5 ml (Pack of 1)

Positives

Neutrals

Negatives

57.3% 11.8% 30.9%

Senti Score  [69.1%]

COLOR WOW Root Cover Up

Best price: £22.41 (24% off)
  • <p>The first complete range of professional-formulation product..
  • Item display weight: 0.07 ounces
  • Unit count type: gram
  • Hair type: coloured

Product Attributes

  • Width: 2.1 inches,
  • Height: 0.6 inches,
  • Weight: 0.0 pounds,
  • Length: 4.9 inches,
  • Size: 2.1 g (Pack of 1)

Positives

Neutrals

Negatives

62.4% 12.1% 25.6%

Senti Score  [74.4%]

* hover your mouse over a word to see more details

Lash Sensational Volumizing and Thickening Mascara 01 Very Black

favourite disappointed total waste difficult complete waste best amazing expensive love cheap very disappointed sore absolutely gorgeous excellent product great absolutely brilliant

COLOR WOW Root Cover Up

excellent total waste poor great absolutely brilliant brilliant waste amazing disappointed useless complete waste expensive excellent product product waste good absolutely incredible

Compare Cons

complete waste in both products

"however was a complete waste of money"
99.9%

total waste in both products

"how unhygienic and a total waste of money as i don’t trust to you use it so it’s been binned"
99.8%

very disappointed in both products

"will not buy this brand again very disappointed"
99.0%

wasted my money in both products

"i only wish i never wasted my money on the more expensive brands"
72.9%

waste of money in both products

"waste of money"
66.7%

barely noticeable in both products

"i’ve got really short eyelashes which are barely noticeable"
52.7%

would not recommend in both products

"would not recommend"
50.8%

hair & fine

"this i'll stick with my usual benefit tho i have fine hair & fine lashes not enough oomph for me"
98.4%

awful clumpy

"its awful clumpy and makes my lashes look nasty !"
97.6%

really swollen

"i like the bold and thick effect however my eyes got really swollen after only 2 days of usage"
97.6%

horrible mascara

"horrible mascara the worst i've ever had!"
91.9%

sucked into

"i don't usually get sucked into ads but i'm always looking for the best mascara"
88.5%

worst mascara

"it's by far the worst mascara i have ever used!"
88.0%

avoided clumping

"this mascara is definitely one of the best mascaras i've used i really liked the shape of the brush which fit my eye shape and avoided clumping"
87.7%

worst energy

"i would not recommend this mascara to my worst energy"
85.8%

smudge alittle

"waterproof side of it when they get wet they don't run but if you touch them whilst wet with water and the dried top layer comes off it does tend to smudge alittle but i find this with most waterproof mascaras"
74.9%

doesnt even

"and it doesnt make my eyes water like alot of other mascaras it doesnt even feel like i'm wearing mascara"
74.9%

fake lashes

"fab product only way to get more volume than this is fake lashes!"
74.9%

black circles

"i’ve been using it for a few years and find it’s the only mascara that doesn’t leave black circles round my eyes at the end of the night and it doesn’t irritate my eyes"
74.9%

sweaty mess

"wear it when i go running and even when i’m a sweaty mess it stays put!"
74.9%

remove only

"easy to remove only if you use nivea gentle wipe"
74.9%

creating lumps

"it seems to have clearly been used as when trying to apply it there isn’t much inside of the bottle for application in which i need to dip it quite a few times to get enough to apply but creating lumps"
74.9%

seems unsanitary

"unfortunately i just bought another one from the same listing and it arrived without a hygiene seal with the barcode sticker haphazardly stuck on the top of the component kinda gross and i ended up binning it because that seems unsanitary and i don’t want to risk putting something possibly used near my eyes"
74.8%

expiration date

"in my view products with an expiration date should always be sealed"
74.8%

maybelline cheap

"i have always stuck with maybelline cheap and cheerful but still good!"
74.8%

more expensive

"i only wish i never wasted my money on the more expensive brands"
74.8%

wearing fake

"this stuff lengthens and thickens to make it look like you are wearing fake lashes it gives me the same effect as much higher priced products"
74.8%

remove clumps

"the mascara can come out quite thick and clumpy though so i usually use a clean eye lash wand to separate the lashes and remove clumps after putting it on"
74.8%

seems very

"am usually a big fan of maybelline but this mascara seems very dry in the tube definitely not very black and clumps easily"
74.8%

losing lashes

"it is easily removed without losing lashes either using makeup remover or wipes"
74.8%

looks crap

"firstly its disgusting that it didnt come sealed and secondly it's so clumpy it looks crap"
74.7%

black mess

"made all of my eyelashes stick together in one big black mess"
74.7%

very fussy

"due to my personal experience i would not recommend this mascara or buy it again but based on other reviews i might be very fussy as many people praise it"
74.7%

wouldnt order

"my wife loves this mascara she orders it all the time and she wouldnt order any other she said it’s the best for making her lashes look nice and separate and lasts well without drying out and when it gets old it don’t get clumpy"
74.6%

only problem

"the only problem about this is it can make a mess because it’s too much on the brush"
74.5%

leaves smudges

"the only comolate that i have is that it leaves smudges under my eyes throughout the day but i haven't found a mascara that doesn't do this"
74.4%

everything l need

"it does everything l need"
74.4%

black smudges

"there’s no clumping and doesn’t leave black smudges when wearing throughout the day"
74.3%

look nasty

"its awful clumpy and makes my lashes look nasty !"
74.0%

infection risk

"as it is intended for use on the eyes this poses an infection risk and is not acceptable"
73.2%

clumpy & tight

"not for me goes sticky & makes lashes feel clumpy & tight there for making lash’s sore"
72.2%

become very thin

"my eyelashes have fallen out and become very thin because of this mascara"
69.6%

very weird

"very weird even with several coats still looks like you are wearing no mascara"
69.5%

other wipes

"i've used other wipes but not as effective"
69.4%

much higher

"this stuff lengthens and thickens to make it look like you are wearing fake lashes it gives me the same effect as much higher priced products"
69.1%

little sellotape

"this item came unsealed just a little sellotape!"
69.1%

return window

"i contacted the seller about this on the final day of my return window i forgot until that point and they asked for my customer number i gave them this and they haven't replied since"
68.5%

threw it away

"i threw it away"
67.6%

smudge easy

"does not smudge easy to apply"
67.6%

difficult to remove

"moreover it is extremely difficult to remove i lose a couple of eyelashes every time!"
67.2%

not bring it home

"i had bought maybelline waterproof mascara for a holiday and did not bring it home"
67.1%

unhappy with this

"very unhappy with this"
67.0%

nearly empty

"100% the mascara as over a week the days i’ve reverted to my nearly empty old one i’ve been fine"
66.9%

unsure about using

"it didn't have a seal so i was unsure about using it but had immediate refund with no fuss and will order another"
66.0%

remove from lashes

"hard to remove from lashes"
65.8%

it's discontinued

"i will riot in the streets if it’s discontinued"
65.8%

short multiple strokes

"the way i apply in short multiple strokes makes my lashes look thick and long"
65.8%

leaves no clumps

"the formula is rich and thick brushes through easily and leaves no clumps even after several coats"
65.7%

much product

"the wand gathers too much product and no matter how much i try to clear the brush it always ends up being too much leaving me with clumpy eyelashes and a lot of smudges"
65.7%

dreadful clumpy

"i read the reviews and was impressed but what i got was dreadful clumpy could not separate lashes and so difficult to remove"
65.4%

sore on my lashes

"it makes my lashes stick together and when i tried to remove it it won’t come off and actually feels sore on my lashes"
65.4%

nothing special

"i'd recommend it it was nothing special but neither are my makeup skills so maybe in the hands of someone who regularly glams up it would be a more remarkable product"
65.3%

waste of money and time

"waste of money and time"
64.7%

loose inside a parcel

"but this was just loose inside a parcel box and has no seal on it so anyone could have used it!"
64.7%

cheap price

"cheap price gives eye lashes such a full non clumped look"
64.7%

much on the brush

"even then it goes on unevenly and clumpy with still too much on the brush"
64.7%

immediate refund

"it didn't have a seal so i was unsure about using it but had immediate refund with no fuss and will order another"
64.4%

leaks within minutes

"this leaks within minutes goes on well but i look like a panda within 30 min"
64.3%

does n't do this

"the only comolate that i have is that it leaves smudges under my eyes throughout the day but i haven't found a mascara that doesn't do this"
64.3%

almost dried

"eventually arrived but is almost dried up"
64.3%

tacky to apply

"however after a while it seems to dry up a little and even with the fine brush becomes quite clumpy tacky to apply and sticks my lashes together"
64.3%

disappointed with

"i bought this mascara several times in the raw and i haven't been disappointed with it"
64.1%

slides off in clumps

"doesn't dry 100% doesn't stick to your lashes and just slides off in clumps"
63.2%

mascara junkie

"i'm a mascara junkie and have tried most brands and this is better than a lot of the bigger more expensive brands"
63.0%

much mascara

"hard to not have too much mascara on the wand"
62.7%

with wipes

"comes off easily with wipes"
62.6%

broken straight away

"my phone has fallen on the floor once and not even from a big height and the case itself got broken straight away"
62.6%

little cheaper

"i decided to purchase online as its a little cheaper"
61.0%

getting expensive

"used maybelline products most of the time but getting expensive in the shops"
61.0%

long lashes

"last long lashes look naturally long"
61.0%

were damaged

"i've ordered this mascara before and liked it however this time around the bristles on the mascara were damaged and missing!"
60.9%

other mascaras

"and it doesnt make my eyes water like alot of other mascaras it doesnt even feel like i'm wearing mascara"
60.6%

dont remove

"basically it stays exactly the same until you dont remove it"
60.5%

logged up my lashes

"it clumped and logged up my lashes"
60.4%

smudges easily

"smudges easily"
60.3%

itchy sore eyes

"used it as i needed it had awful itchy sore eyes for days afterward"
60.1%

short lashes

"i am a girl with dead straight short lashes"
59.7%

take time to remove

"it take time to remove it"
58.8%

gets clumpy

"it soon gets clumpy on the eye lashes but i am content just to be able to sort out my eyebrows"
58.2%

does not clump

"easy to apply does not clump and it is not too 'wet'"
57.9%

sparse and short

"it does absolutely nothing for my eyelashes and makes them look so sparse and short"
57.7%

first to complain

"the response suggested that i wasn't the first to complain"
57.6%

it's not waterproof

"even though it's not waterproof it's test proof"
57.6%

would n't buy again

"i think this product is fake i wouldn't buy again"
57.6%

it not being sealed

"i’m furious with the purchase and will not be ordering it again all due to it not being sealed"
57.6%

would n't order it again

"really disappointed with this mascara it’s really clumpy already and i wouldn’t order it again"
57.5%

mascara was quite

"the mascara was quite dry"
57.3%

lashes are stiff

"almost impossible to apply a second coat after first has dried because lashes are stiff"
57.0%

eyelashes falling

"however as with all other waterproof mascaras the process of removal with wipes results in my eyelashes falling out but this is probably more my rubbish eyelash's problem than the mascara's!"
57.0%

false lash effect

"it has a false lash effect"
56.8%

flick dry flakes

"i tried to remove some of it by running it over the top of the bottle as you do but all it did was flick dry flakes everywhere"
56.5%

late and not taken

"i've had times where i've gone to bed late and not taken my make up off got up and my eyelashes are still perfect!"
56.5%

hardly write reviews

"i hardly write reviews!"
56.4%

no security sticker

"there was no security sticker over the lid"
56.4%

would n't recommend

"i wouldn't recommend it"
56.4%

mascara is awful

"this mascara is awful"
56.3%

been left to dry

"i suspect the item is either used or has been left to dry out"
56.2%

clog easily

"however it does not seem to clog easily"
55.8%

previously unscrewed

"there is no way to tell if this product was previously unscrewed and openned"
55.3%

it's ridiculous

"it's ridiculous"
55.3%

money sore eyes

"waste of money sore eyes !"
55.2%

suffer terribly

"water doesn't seem to budge it but i do suffer terribly with panda eyes and although this isn't the worst one i've used that does it i can't just apply then forget about it"
55.2%

what i do n't like

"what i don't like is the shape of the bottle and especially the lid"
55.2%

does n't give me allergy

"it's the only mascara that i feel good in sleeping and waking up beautiful next day and the only one what doesn't give me allergy"
55.1%

might smudge a

"awesome mascara for the price point but it might smudge a bit"
55.0%

it's the worst

"but please don’t buy this mascara it’s the worst !"
54.9%

just not hygenic

"it could have been used previously its just not hygenic"
54.9%

which is a pity

"there is no option to return which is a pity"
54.9%

volume but not clumpy

"lashes are lighted with volume but not clumpy"
54.7%

longer and thicker

"lashes look longer and thicker without needing loads of coats"
54.7%

n't look like

"no but i also didn't look like i was trying out for panda school so its a win for me"
54.7%

does n't go crunchy

"but it doesn't clump holds a curl while looking natural doesn't go crunchy removes easily"
54.7%

would not buy again

"not that impressed would not buy again"
54.7%

not on this product

"disappointed that the hygiene seal is not on this product"
54.7%

will never buy it again

"i will never buy it again"
54.7%

little ott for daywear

"i think this is good for evening makeup but a little ott for daywear"
54.7%

wrong with this

"i've tried many mascaras and there are better high end mascaras but on a tight budget you can't go wrong with this one"
54.7%

n't like this mascara

"i really don’t like this mascara"
54.7%

n't be opened previously

"i wouldn't purchase again as i can't be sure it's new and hasn't be opened previously"
54.7%

arrived not sealed

"product arrived not sealed!"
54.7%

n't buy this mascara

"but please don’t buy this mascara it’s the worst !"
54.7%

does not apply evenly

"it also does not apply evenly"
54.6%

compared to my usual

"like the style of the wand compared to my usual"
54.6%

drop of water

"for the name you'd expect quality but this was so dry and hardly any product in it at all even when i added a drop of water there was nothing"
54.6%

unsafe and unacceptable

"this is completely unsafe and unacceptable for consumer use"
54.6%

not come sealed though

"it did not come sealed though"
54.6%

does n't go on clumpy

"makes my lashes look a lot longer than they already are and product doesn't go on clumpy"
54.5%

not in this life

"but not in this life"
54.5%

will not buy again

"will not buy again"
54.5%

reccomend and wont

"don't reccomend and wont be buying again!"
54.4%

hard to remove

"had gone thick and clumpy hard to remove too"
54.4%

with this mascara

"love this mascara i wear contact lenses and my eyes get quite easily irritated but not with this mascara and it really opens your eyes up and makes my lashes look a lot thicker than they actually are it is also really easy it remove with a baby wipe this is a make up bag essential"
54.4%

wet not even clumpy

"just so wet not even clumpy but just so thin and watery that it makes your lashes look like 3 spider legs"
54.2%

last very long

"the only downfall is that the tube doesn't last very long"
54.0%

lashes very long

"but does make lashes very long and doesn't smudge and only caused one small bit to fall onto skin"
54.0%

not huge or volumed

"my lashes are not huge or volumed but with this mascara it looks like i have only 3 5 of them"
53.9%

came without protection

"came without protection which means it could’ve been opened before and used or refilled changed ink"
53.9%

has been unused

"usually a mascara should come sealed so the consumer is confident that it has been unused"
53.7%

make a mess

"the only problem about this is it can make a mess because it’s too much on the brush"
53.7%

absolutely unacceptable

"i have just asked for a refund this is absolutely unacceptable"
53.6%

looks quite old and

"not amazing cheaper than in store but looks quite old and dry"
53.6%

that it was n't right

"it didn’t arrive with any sealed packaging around the top like when you buy from a shop i should of known then that it wasn’t right"
53.5%

just water

"needs make up remover to shift not just water"
53.5%

it's been binned

"how unhygienic and a total waste of money as i don’t trust to you use it so it’s been binned"
53.5%

unevenly and clumpy

"even then it goes on unevenly and clumpy with still too much on the brush"
53.5%

nothing compared to this

"i’ve had 2 other more expensive mascaras before this one and they’re nothing compared to this"
53.4%

wearing no mascara

"very weird even with several coats still looks like you are wearing no mascara"
53.4%

there is no seal

"there is no seal?"
53.4%

flake it lasts all

"it doesn't flake it lasts all day and you don't get panda eyes after 12 hours even with an oily complexion "
53.3%

minimal transfer

"when i woke my eyes there's minimal transfer to finger tissue"
53.3%

smudges under the eyes

"may be waterproof but it smudges under the eyes even in only the top lashes have been coated"
53.2%

there was nothing

"for the name you'd expect quality but this was so dry and hardly any product in it at all even when i added a drop of water there was nothing"
53.2%

n't even sealed

"so it was delivered and to my shock it wasn't even sealed!"
53.2%

did n't look used

"the product was not sealed at all and although from the outside it didn’t look used"
53.2%

leaves lumps

"the lashes are sticking together the mascara is chunky and leaves lumps"
52.9%

stained around my eyes

"it is stained around my eyes by the end of each day and if i get stuck in the rain or shed a tear it runs everywhere!"
52.9%

work sometimes

"water needs adding to thin it out and even that doesn't work sometimes"
52.9%

with no clumping

"applies evenly with no clumping and makes my eyelashes stand out"
52.7%

extremly fregile

"on the otherside it is extremly fregile"
52.7%

worst i 've ever

"horrible mascara the worst i've ever had!"
52.6%

look gaudy

"plus the champagne light pink colour of the tube doesn't look gaudy"
52.6%

remove some of

"i tried to remove some of it by running it over the top of the bottle as you do but all it did was flick dry flakes everywhere"
52.5%

going down slides

"even after going down slides"
52.5%

would n't buy this again

"i wouldn't buy this again"
52.5%

giving 2stars

"just received and have not tried it yet but the only reason i’m giving 2stars is because the seal was open so i don’t really trust if something has been mixed not it or not!"
52.4%

have no idea

"the mascara isnt sealed we have no idea if the eye infection was related but we won't be buying again"
52.2%

full non clumped look

"cheap price gives eye lashes such a full non clumped look"
51.8%

brush is not good

"this mascara makes my lashes very clumpy the brush is not good"
51.7%

short stumpy lashes

"i have short stumpy lashes and after spending years trying lots of high end and drugstore mascaras i have finally found one that lengthens and curls my lashes"
51.5%

short stubby lashes

"having short stubby lashes which are prone to falling out when using mascara i am always wary of using waterproof mascaras"
51.5%

n't curl my lashes

"i don't curl my lashes and they look good with this on em"
51.4%

really short eyelashes

"i’ve got really short eyelashes which are barely noticeable"
51.3%

plastic sealant

"it doesn’t come with plastic sealant like it does in superdrug’s boots etc"
51.2%

securely sealed

"why would i want to put something on my eyelashes when its not securely sealed"
50.7%

tamper seal

"when ever i’ve bought mascara it’s always been wrapped in a tamper seal of some sort or in a box"
50.6%

taken me 3 days

"it’s taken me 3 days to remove it from my eyelashes and it’s pulled eyelashes out!"
50.5%

have n't replied since

"i contacted the seller about this on the final day of my return window i forgot until that point and they asked for my customer number i gave them this and they haven't replied since"
50.4%

worst mascara ever

"the worst mascara ever!"
50.2%
...

complete waste in both products

"was a complete waste of money"
99.9%

total waste in both products

"total waste of money!"
99.8%

very disappointed in both products

"very disappointed!"
99.0%

wasted my money in both products

"feel i have wasted my money and will not be buying again "
72.9%

waste of money in both products

"doesn't cover roots very well waste of money"
66.7%

barely noticeable in both products

"i have blonde highlights and i could see a feint hint of colour on my dark blonde roots which was barely noticeable"
55.5%

would not recommend in both products

"definitely would not recommend"
50.8%

product waste

"very disappointed with this product waste of money"
99.7%

absolutely waste

"absolutely waste of £30 !"
99.7%

worst thing

"the worst thing i've bought in a long time!"
99.5%

really disappointing

"really disappointing product"
99.5%

really disappointed

"really disappointed"
99.3%

apsolute disappointment

"apsolute disappointment didn't do what it advertised waste of money"
98.8%

look awful

"comes off everywhere pillowcases look awful had to wash everyday be aware do not exercise with this product on was running down my face and neck whilst on the treadmill not a good look back to eyebrow pencil for me"
93.7%

back dont waste

"00 to send it back dont waste your money buying this product never again!"
91.4%

between dying

"very good at covering grey hair in between dying"
90.9%

terrible in the platinum

"terrible in the platinum "
90.3%

absolutely useless

"absolutely useless it did not cover my roots"
88.9%

wouldnt work

"i was worried it wouldnt work or i wouldnt like it"
74.9%

unhappy customers

"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
74.9%

seem expensive

"lastly it may seem expensive but one item lasts me about one and a half years so it really doesn’t break the bank"
74.9%

felt awfull

"very difficult to use without making a mess felt awfull in your hair once you got it on and didn't really cover as much as it suggested it did"
74.9%

only issue

"the only issue i have is the price"
74.9%

downside issues

"however i have found some downside issues: a you get itchy scalp sometimes which leads to consequent scratching by doing that the wow root cover up not only comes off and needs re applying again you also end up with black marks on your fingers and black nails!"
74.8%

retain hair

"bought for my mother who was trying to retain hair through chemo"
74.8%

became static

"i did not notice any difference even after putting so much on that my hair became static with the powder"
74.8%

expensive waste

"expensive waste of money"
74.8%

spent ages

"i spent ages trying to cover my grey roots with the blond colour"
74.5%

expensive product

"it's an expensive product which may work on grey hair but certainly not white ones"
74.4%

very expensive

"disappointed with the quality of coverage very expensive for what it is"
74.3%

negative reviews

"if you are thinking of buying this product think again and read through the negative reviews as there are quite a few saying does not cover dark hair and also other hair colours"
74.3%

produced poor cover

"i found this product produced poor cover"
74.2%

would n't work

"i think the blonde ones wouldn't work"
74.1%

unsatisfactory products

"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
74.1%

stained fingernails

"on pillowcases or if you run fingers through hair you'll have stained fingernails"
74.0%

absolute rubbish

"absolute rubbish don't buy it does not do anything!"
73.0%

covered area

"it doesn’t stain my pillows but of course stains my fingers if i rub the covered area"
72.7%

over priced

"over priced"
72.7%

itchy scalp

"however i have found some downside issues: a you get itchy scalp sometimes which leads to consequent scratching by doing that the wow root cover up not only comes off and needs re applying again you also end up with black marks on your fingers and black nails!"
72.4%

felt terribly

"didn't cover at all well my hair felt terribly dry"
72.0%

more difficult

"i have dark brown hair and get an exact match with colour wow i imagine that if you have blonde or red hair an exact match might be more difficult"
71.5%

dark blonde

"i have been looking for dark blonde for a while and could not find it locally"
70.6%

dark regrowth

"i think it would be better for dark regrowth"
70.6%

didnt cover

"didnt cover my greys that well"
69.9%

does not work

"overpriced and does not work"
69.1%

just a shame

"just a shame it costs so much as you get through it quickly"
68.7%

coverage is not too great

"maybe it's not made for afro hair textures because coverage is not too great i have got to put gel then the powder"
68.4%

money nothing

"don't waste your money nothing like the ad 😞"
68.4%

waste your money

"don't waste your money on this product"
68.1%

touch too dark

"also not a perfect match colour wise this one a touch too dark but the the alternative was too 'orange'"
67.4%

not water proof

"it is not water proof"
67.3%

unhappy with product

"very unhappy with product"
67.1%

expensive mistake

"it was an expensive mistake buy :"
66.8%

thinning gaps

"covers up the thinning gaps in my hair"
66.2%

blurred out my dark roots

"not as good as i thought it was gonna be slightly blurred out my dark roots but to no great effect"
66.1%

giving it a bad review

"i'm not saying it's bad or giving it a bad review just that i wouldn't buy again at this price"
65.9%

very nervous

"my hair is thinning on the front and makes me very nervous about my looks but since i have used this i feel more confident "
65.7%

very brassy

"the so called "blond" root cover up is actually a very brassy colour and a matt finish so it looks flat and orange"
65.4%

complete crap

"very disappointed especially as it was a lot of money for something that was complete crap!"
65.3%

reapply afterwards

"lasts between washes but it is effectively make up for your hair so of course it comes out when you wash your hair so just reapply afterwards"
64.9%

returned it for a refund

"i returned it for a refund and did not try it out"
64.7%

real problem

"i have dark hair and my grey roots are a real problem for a week or so before i am due to have my hair professionally coloured"
64.4%

only minor issue

"only minor issue is that if you happen to touch your head where it's been applied you will get it on your fingers but it does wipe wash off easily"
63.7%

just poor technique

"definitely covers my grey hair easy to apply at temples not so easy along parting but that may be just poor technique"
62.4%

blowed dried

"i got my stylist to put this one after i had been and had it blowed dried"
62.0%

terrible product

"this is a terrible product was massively disappointed with this its basically white powder thats the same powder as a eye shadow put it on ever covered up my dark roots but just went straight onto my scalp giving me a white scalp and the same dark roots such a waste of money and they are charging me £5"
61.9%

hardship to re apply

"colour wow does wash out but not a hardship to re apply"
61.6%

just how useless

"i like others do not leave reviews generally but feel i should warn people just how useless this product is"
61.4%

annoying and time

"c after a night sleep the product wears off and you need to keep re applying it around the forehead hair line and temples every morning which is annoying and time consuming "
60.7%

most annoying

"and most annoying it arrived in a huge box and the product wasn't packed well enough paper in the box but not covering product!"
60.7%

no covering capability

"it had no covering capability what so ever"
60.4%

course stains

"it doesn’t stain my pillows but of course stains my fingers if i rub the covered area"
60.2%

interim root touch

"fab great for interim root touch ups although in the interim have now discovered charles worthington loose powder see boots which is even better"
59.9%

grey but is died

"my hair is naturally brown although i'm 58 and have some grey but is died blonde"
59.1%

weird smell

"it does the job but makes head itch like crazy and has weird smell"
58.6%

could not find it locally

"i have been looking for dark blonde for a while and could not find it locally"
57.6%

dying your hair

"people need to bear in mind this is not a substitute for dying your hair it’s for roots only and of course has a matt powdery finish because it ultimately is a compact powder"
57.4%

feint hint

"i have blonde highlights and i could see a feint hint of colour on my dark blonde roots which was barely noticeable"
57.3%

dark brown

"my hair is dark brown but medium brown was the right colour for me so check in a shop before you buy and then you can buy online from then on"
57.2%

classed as faulty

"not great the supplier should return a product that does not work as to me this is classed as faulty!"
57.2%

will run out fast

"nice colour but not much pouder so you have to use it smart or it will run out fast"
57.2%

it's overpriced

"however giving it a 4 rating rather than 5 as i think it's overpriced"
57.0%

blonde is useless

"i do not know what the darker colours are like but the blonde is useless"
56.7%

blonde dry shampoo

"i would advise blonde dry shampoo instead"
56.4%

have thin hair

"i have thin hair"
56.4%

small rectangle

"the actual pigmented product is a small rectangle about the size of an eyeshadow"
56.2%

took the glare

"it took the glare away from the darker roots coming through but certainly did nothing more"
55.3%

nothing more

"it took the glare away from the darker roots coming through but certainly did nothing more"
55.1%

white not grey roots

"i bought this in the hope that it would cover my white not grey roots on my black hair"
54.9%

ginger not blonde

"doesn't work properly and what does go on appears ginger not blonde!"
54.9%

n't pay this again

"won't pay this again"
54.7%

not buy this product

"do not buy this product"
54.7%

away on her honeymoon

"my hairdresser is away on her honeymoon so can't get my hair done until she returns"
54.7%

not actually platinum

"it needs to change its name as it's selling a product what is not actually platinum"
54.7%

just a disappointing

"still it works but when you've tried the real thing it's just a disappointing result"
54.6%

does n't cover greys

"it doesn't cover greys and is expensive"
54.6%

does n't work at

"doesn't work at all"
54.6%

every 2 months instead

"expensive but not as expensive as a trip to the hairdressers i can now get away with having my roots done every 2 months instead of every month yayy!"
54.6%

does n't made it sticky

"worth the money it colours dark and grey hairs alike and doesn't made it sticky"
54.6%

smoking heavily

"eventually i just looked as though i had been smoking heavily and my scalp was yellow"
54.5%

does n't look much

"doesn't look much but it lasts for ages and saves having to do your roots so often and it only takes a few minutes to do"
54.4%

rubbish product

"what a rubbish product"
54.2%

does n't break the bank

"lastly it may seem expensive but one item lasts me about one and a half years so it really doesn’t break the bank"
54.1%

bit pricey i think

"but for the results a bit pricey i think"
54.1%

giving me a white scalp

"this is a terrible product was massively disappointed with this its basically white powder thats the same powder as a eye shadow put it on ever covered up my dark roots but just went straight onto my scalp giving me a white scalp and the same dark roots such a waste of money and they are charging me £5"
54.0%

even a little

"not even a little"
54.0%

does n't cover well

"however it's more of a sandy rather than blonde colour and doesn't cover well"
54.0%

does not work for

"well the success of the product with other people is of no relevance to me as this product does not work for me!"
53.9%

they would

"i contacted the seller to try and get a refund but they would not"
53.9%

wrath of the hairdresser

"and the wrath of the hairdresser as i undo her good work!"
53.8%

thought i had a bruise

"people thought i had a bruise"
53.7%

broken into pieces

"as it was all broken into pieces !"
53.7%

a very long

"expensive for the amount of powder you get but does go a very long way so don't be alarmed when you first open it"
53.7%

some and not others

"they should not market a product that only works for some and not others as £25 is a lot of money for a tiny amount of powder that does not do the job"
53.7%

also not natural at

"it colours the scalp also not natural at all!"
53.7%

drying so not so good

"this stuff is great but it is drying so not so good if your hair is already dry"
53.4%

everywhere pillowcases

"comes off everywhere pillowcases look awful had to wash everyday be aware do not exercise with this product on was running down my face and neck whilst on the treadmill not a good look back to eyebrow pencil for me"
53.3%

stained my hands

"stained my hands well but didn’t cover up any greys"
52.9%

previous review warning

"good tip from previous review warning of getting it on your face if you push your glasses onto your head"
52.8%

roots done bit painful

"i bought the red my hair grows very quickly and i have a bad back making having roots done bit painful at the moment"
52.8%

making a mess

"very difficult to use without making a mess felt awfull in your hair once you got it on and didn't really cover as much as it suggested it did"
52.4%

really disappointed and

"don't bother really disappointed and so expensive too"
52.1%

product and suppliers

"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
51.9%

leaves a trace off powder

"not happy at all leaves a trace off powder on the pillow if you don't wash it"
51.4%

totally overpriced

"totally overpriced and a waste of money"
51.4%

thrown mine away

"would not recommend and have thrown mine away after one use"
50.7%

been platinum blonde

"it has never been platinum blonde"
50.5%

absolutely nothing

"this product did absolutely nothing for my daughters darker roots"
50.4%

leave reviews generally

"i like others do not leave reviews generally but feel i should warn people just how useless this product is"
50.3%
...

Compare Pros

absolutely brilliant in both products

"i've tried a lot of mascaras in search of the perfect one over the years and this is absolutely brilliant!"
100.0%

excellent product in both products

"excellent product"
100.0%

brilliant product in both products

"brilliant product!"
99.9%

highly recommend in both products

"highly recommend"
99.6%

best thing in both products

"the best thing was that despite this not being a waterproof mascara it was still very much in evidence after a day at work which is usually unheard of for me!"
99.6%

really good in both products

"it has really good coverage but it's hard to remove which makes it super water resistant"
99.3%

amazing product in both products

"amazing product for the cheap price!"
98.5%

very natural in both products

"very natural looking product when applied"
96.8%

good colour in both products

"good colour stays all day"
96.3%

love love love in both products

"love love love!"
93.1%

brilliant coverage in both products

"gives brilliant coverage and makes lashes look thick and long"
92.7%

look great in both products

"lasts all day and look great"
75.0%

good coverage in both products

"gives a good coverage and would order again"
75.0%

looks amazing in both products

"looks amazing adds volume and length and never looks clumpy"
75.0%

works well in both products

"it has a relatively wet formula which works well to lengthen and volumize lashes"
75.0%

good price in both products

"i love this mascara glad to find at such a good price as often near £9"
75.0%

great value in both products

"great value for money as well!"
74.9%

fast delivery in both products

"good mascara fast delivery"
74.9%

looks great in both products

"eyes feels great and looks great!"
74.8%

very quickly in both products

"arrived very quickly much earlier than estimated"
74.8%

life saver in both products

"im obsessed with this mascara literally a life saver i never really realise how long it makes my lashes look until i run out and in desperation end up having to leave it in hot water to actually be able to get the last of the product out until im able to order a new one 😂"
74.6%

fantastic item in both products

"fantastic item"
74.5%

excellent value in both products

"excellent value and fast shipping"
74.4%

good value in both products

"prompt delivery would buy again good value for money"
74.3%

very happy in both products

"very happy"
74.0%

good product in both products

"good product well made and recommended"
73.7%

staying power in both products

"overall a very good mascara with serious staying power"
73.4%

good quality in both products

"good quality"
73.3%

highly recommended in both products

"highly recommended!"
72.6%

would recommend in both products

"i would recommend"
72.4%

much better in both products

"would recommend to anyone looking for a good high street mascara much better than any others in this price range that i’ve tried"
71.9%

recommend this in both products

"fab in every way would definitely recommend this"
70.9%

worth the money in both products

"worth the money"
68.4%

absolutely gorgeous

"absolutely gorgeous mascara brilliant promotes longer lashes"
100.0%

very pleased

"it’s also the kind of mascara that doesn’t damage my lashes if i curl them after 2 coats so i’m very pleased"
100.0%

genuine product

"very nice genuine product"
99.9%

finest eyelashes

"the brush is the key it coats the finest eyelashes and separates and lengthens them"
99.8%

lovely full

"my favourite mascara build up in layers for a lovely full lash effect"
99.6%

lovely beautiful

"lovely beautiful eye lashes"
99.3%

best results

"it gets every lash for best results use eyelashe curlers first"
99.3%

fantastic bargain

"at this price had to be a fantastic bargain"
98.3%

great consistency

"great consistency"
98.2%

genuine article

"not the genuine article as it caused redness and swelling of my eyelids which does not happen with the genuine product"
98.0%

fine eyelashes

"this mascara made my very pale fine eyelashes look dark and well defined"
95.9%

nice eyelashes

"seems to give me nice eyelashes"
95.9%

well throughout

"stays on well throughout the day"
95.9%

super lashes

"super lashes!"
95.6%

fantastic and great

"looks fantastic and great price"
93.1%

really amazing

"but really amazing!"
93.0%

before but loved

"never used curved before but loved it"
91.7%

mascara is brilliant

"this mascara is brilliant"
90.3%

huge and beautiful

"one stroke and ur lashes are huge and beautiful"
90.0%

beauty bloggers

"honestly if you haven't tried this yet give it a go it's a big hit on youtube and with beauty bloggers too and it really does live up to the hype"
89.4%

mascara brilliant

"absolutely gorgeous mascara brilliant promotes longer lashes"
88.9%

good valuel

"bought before would buy again and good valuel"
88.8%

good mascar

"very very good mascar"
88.8%

found this

"having tried several makes of mascara over the years i finally found this gem"
88.3%

great applicator

"great applicator and the mascara really does make lashes appear longer love it"
88.0%

well coated

"this mascara is amazing for the price my long lashes were well coated and full of volume when applied"
87.7%

genuine item

"genuine item and arrived sealed"
75.0%

perfect mascara

"off with no effort when removing won't need to keep looking for the perfect mascara and will buy this over and over again"
75.0%

great brush

"great brush on this"
75.0%

swift delivery

"swift delivery"
75.0%

uniquely shaped

"its uniquely shaped brush is perfect for achieving a full and voluminous look"
75.0%

nice mascara

"nice mascara"
75.0%

best price

"best mascara i've used in ages for the best price!"
75.0%

great price

"long lasting throughout the day and for great price"
75.0%

nice brush

"nice brush that has two curves for applying to lashes without getting all over your face"
75.0%

great mascara

"great mascara"
75.0%

looks good

"easy to use and lasts all day looks good when on"
75.0%

decent price

"really nice mascara don't really need a lot to get the full effect not too clumpy and a decent price"
74.9%

really quick

"arrived really quick and a great mascara"
74.9%

good reviews

"so having read all the good reviews on here decided to purchase this"
74.9%

nice effect

"and nice effect!"
74.9%

premium brands

"i've been trying premium brands for years and shopping in department stores but this is my fave by far!"
74.9%

ordering again

"really nice mascara not clumpy brush is perfect will definetly be ordering again"
74.8%

lasting power

"in terms of lasting power my lashes stay looking great for around 12 hours and when it comes to removing it i’ve found it can be done beat using an oil based eye make up remover"
74.8%

waterproof mascara

"but it's a waterproof mascara and stays on well for a long time"
74.8%

decent amount

"it gives my lashes a decent amount of volume and also gives it a lot of length"
74.8%

feels great

"eyes feels great and looks great!"
74.8%

pretty looking

"pretty looking shell !"
74.8%

budget friendly

"my favourite mascara hands down the best budget friendly and great quality mascara"
74.8%

really showcase

"this product however gives my lashes definition and enhances them to really showcase how long and full they are"
74.8%

nice black colour

"nice black colour and makes lashes look fuller and longer"
74.8%

price range

"would recommend to anyone looking for a good high street mascara much better than any others in this price range that i’ve tried"
74.8%

looking great

"in terms of lasting power my lashes stay looking great for around 12 hours and when it comes to removing it i’ve found it can be done beat using an oil based eye make up remover"
74.7%

positive reviews

"bought this diebtonall of the positive reviews on here"
74.6%

lovely mascara

"lovely mascara and good value for money"
74.6%

amazing mascara

"this is such an amazing mascara that not only provides volume but also length"
74.5%

pretty nice

"at first it is pretty nice to use"
74.5%

doesnt smudge

"really dark doesnt smudge when it rains and i work outside!"
74.5%

good choice

"a good choice for inexpensive mascara"
74.5%

fabulous non smudge

"fabulous non smudge"
74.5%

really lasts

"eyelashes look fab and it really lasts"
74.5%

amazing delivery

"amazing delivery !"
74.5%

loves this

"my partner loves this as does what it says"
74.4%

love maybelline mascara

"i love maybelline mascara as i seem to be allergic to many other makes"
74.3%

great drugstore option

"i love this mascara great drugstore option!"
74.3%

lasting properties

"i love this mascara for its lasting properties!"
74.3%

best mascara

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
74.3%

fast shipping

"fast shipping"
74.2%

does n't smudge

"it gives great length and volume and doesn't smudge"
74.2%

really nice

"really nice mascara don't really need a lot to get the full effect not too clumpy and a decent price"
74.2%

awesome mascara

"awesome mascara!"
74.1%

very waterproof

"separates the lashes very well and looks gorgeous very waterproof and a lot cheaper on amazon than in the shops defo recommend !"
74.1%

favourite part

"the brush is my favourite part"
74.1%

being honest

"good coverage & dark black reasonable value but probably would not rush to buy this product again if i'm being honest"
74.1%

perfect product

"perfect product"
74.1%

favourite mascara

"my favourite mascara"
74.0%

waterproof version

"i will be ordering the waterproof version now"
74.0%

being waterproof

"goes on well true to being waterproof"
73.9%

extremely waterproof

"doesn’t clump the lashes together and is extremely waterproof"
73.9%

very luscious

"it is non sticky and literally glides on leaving a very luscious lengthening effect"
73.9%

excellent service

"this product is my favourite and the only one i use excellent service excellent delivery brilliant value"
73.9%

excellent mascara

"i did go and buy a new one on the high street and it is an excellent mascara"
73.9%

good thing

"the mascara tube came packaged in plastic wrapping which is always a good thing :"
73.9%

ordering this

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
73.9%

lovely and firm

"the brush is lovely and firm which fans out lashes beautifully"
73.9%

receive compliments

"the only mascara i use and always receive compliments on my lashes"
73.8%

reasonably priced

"for such a reasonably priced mascara in comparison to the high end rivals this product is incredible"
73.8%

lasting and good

"great mascara long lasting and good value for money"
73.8%

happy thanks

"happy thanks"
73.8%

hygiene seal

"arrived without a hygiene seal"
73.7%

looked amazing

"the product made my lashes look voluminous and they were curled up and looked amazing!"
73.7%

greater effect

"i double the layers for greater effect"
73.7%

longer love

"great applicator and the mascara really does make lashes appear longer love it"
73.7%

truly waterproof

"adds length volume & is truly waterproof just what i need as my eyes water alot"
73.7%

looks gorgeous

"separates the lashes very well and looks gorgeous very waterproof and a lot cheaper on amazon than in the shops defo recommend !"
73.6%

look fantastic

"after using it this morning i have to agree my lashes look fantastic really full no smudging and very noticeable!"
73.6%

hardest person

"i was getting a new mascara for my mum to see what she thought of it and to her surprise she is really liking it and she is the hardest person to get to change her mascara!"
73.6%

relatively easily

"it removes relatively easily too"
73.5%

spider legs lashes

"brilliant mascara that adds volume and length without leading to the dreaded clumped up spider legs lashes"
73.5%

effective necessity

"oil based remover an effective necessity"
73.5%

dries nicely

"however after a few uses the mascara dries nicely and it becomes even more pleasant to use"
73.4%

look super

"separates each lash and makes them look super long and thick"
73.4%

nice product

"nice product"
73.4%

relatively quickly

"dries relatively quickly curls well and lasts a long time"
73.4%

numerous times

"love this mascara have bought it numerous times"
73.3%

great reviews

"i brought it because it has great reviews and is great catches all my lashes no clamps i kept searching for mascara i will like for years and this is definitely the one"
73.2%

ingenious design

"ingenious design of brush the best product for me"
73.1%

plastic wrapping

"the mascara tube came packaged in plastic wrapping which is always a good thing :"
73.1%

excellent price

"wow this is a great mascara no clumping easy to apply and excellent price"
73.0%

brilliant brush

"brilliant brush"
73.0%

lovely product

"lovely product and it lasted for long time"
72.9%

spider legs

"the length is amazing it doesn't look clumpy or like spider legs and they don't drop"
72.9%

amazing together

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
72.8%

amazing makes

"amazing makes your eyelashes look very bold and noticeable"
72.8%

fantastic mascara

"a fantastic mascara for your money in line with the high end alternatives"
72.7%

definitely recommend

"definitely recommend"
72.7%

high enough

"seriously i can't rate this high enough separates lashes goes on easily and lasts"
72.5%

good mascara

"good mascara"
72.5%

does n't flake

"it volumises the lashes and doesn’t flake"
72.5%

were popular

"i have always loved maybelline since my teen days when the original green and pink container were popular"
72.3%

lashes beautifully

"the brush is lovely and firm which fans out lashes beautifully"
72.2%

promotes longer

"absolutely gorgeous mascara brilliant promotes longer lashes"
72.1%

daughter delighted

"daughter delighted"
72.0%

maybeline great

"i prefer maybeline great lash but gave this one a try for a change"
71.9%

good things

"bought this after reading some good things in newspaper about how people were calling this the holy grail of mascaras"
71.9%

smoothly and looks

"glides on smoothly and looks professional"
71.7%

order again

"will definitely order again"
71.4%

definitely worth trying

"definitely worth trying"
71.4%

always runs

"my mascara always runs"
71.2%

buying again

"will definitely be buying again"
71.2%

lash enhancement

"however also givesnice smdivided even length lash enhancement"
71.1%

curls well

"dries relatively quickly curls well and lasts a long time"
71.1%

something quick

"i bought as it was cheap and needed something quick"
70.9%

tried good

"one of the best mascara i have tried good if your lashes are fine like mine"
70.7%

prompt delivery

"prompt delivery would buy again good value for money"
70.7%

happy girl

"happy girl"
70.6%

everyone says

"it is as good as everyone says!"
70.4%

coverage spread length

"great coverage spread length and curl of lashes and can get into all the corners and individual lashes without blobs overloading lashes"
70.4%

thank you received

"thank you received my black mascara and love it would definitely recommend it :"
70.1%

adds volume and length

"looks amazing adds volume and length and never looks clumpy"
70.1%

well defined

"this mascara made my very pale fine eyelashes look dark and well defined"
69.7%

best mascaras

"glad i did possibly bone of the best mascaras i have used"
69.1%

great catches

"i brought it because it has great reviews and is great catches all my lashes no clamps i kept searching for mascara i will like for years and this is definitely the one"
69.1%

lush afterwards

"the black is intense and lashes feel just as lush afterwards"
69.0%

just fab eyelashes

"this mascara is perfect no mess just fab eyelashes"
69.0%

pretty water

"it stays on all day is pretty water cry proof and gives a dramatic lash effect!"
68.9%

lashes naturally

"love this mascara i have long thick eye lashes naturally and this makes them look fab!"
68.6%

fits the bill

"tried many mascaras over the years and always changing them in hope of finding one that's different to the rest and this one fits the bill best one i've ever used fabulous length and doesn't smudge very hard wearing and if i don't take it off at night it's completely in tact in the morning but also comes"
68.3%

lifts well

"it makes your lashes look really thick and luscious and lifts well!"
68.2%

decent unfortunately

"it's also very clumpy i wouldn't recommend not decent unfortunately"
68.1%

applies well

"applies well and looks good"
68.1%

still lifted

"i apply at 7 am and come 6 pm my lashes are still lifted"
68.1%

discounted price

"one of my favourite mascara's at discounted price"
68.1%

actually liked

"possibly the first mascara i've actually liked"
68.0%

quite waterproof

"it is quite waterproof but it can smudge slightly when you have excessive watery eyes "
67.6%

eyelash curls

"this mascara and some decent eyelash curlers help me achieve the curliest eyelash curls which i thought i'd never achieve!"
67.5%

just the best

"i bought this and have moved in to the waterproof version and it’s just the best!"
67.2%

quick delivery

"quick delivery"
67.1%

favourite mascara's

"one of my favourite mascara's at discounted price"
67.0%

looks nice

"easy to remove when taking make up off and it looks nice when applied"
66.9%

nice volume

"this separates elongates the lashes and give some nice volume after 2 coats it’s not transferring doesn’t get clumpy and lasts all day"
66.9%

hard to remove

"this came unsealed and is really hard to remove"
66.8%

curved brush

"like the curved brush it makes it easy to apply"
66.6%

lashes great

"fantastic love this product it is lush and not cloggy does nor give you these horrible cloggy spider lashes great buy!"
66.6%
...

absolutely brilliant in both products

"absolutely brilliant and so easy to use"
100.0%

excellent product in both products

"excellent product!"
100.0%

brilliant product in both products

"brilliant product!"
99.9%

highly recommend in both products

"highly recommend"
99.6%

best thing in both products

"best thing i've found for roots highly reccommend"
99.6%

really good in both products

"really good coverage"
99.3%

amazing product in both products

"amazing product the one beauty product i would not be without"
98.5%

very natural in both products

"great product looks very natural"
96.8%

good colour in both products

"good colour reasonably easy to use just get a little getting her to"
96.3%

love love love in both products

"love love love easy to apply great colour match"
93.1%

brilliant coverage in both products

"best product on the market it's so easy to use and gives brilliant coverage then washes out when you shampoo your hair it gives me an extra 2 weeks before i need to visit the hairdressers"
92.7%

look great in both products

"look great!"
75.0%

good coverage in both products

"easy to use and gives good coverage"
75.0%

looks amazing in both products

"i have been considering buying this for some time and have watched lots of you tube videos where it looks amazing!"
75.0%

works well in both products

"it's fab and really works well"
75.0%

good price in both products

"fast delivery very happy with product good price"
75.0%

great value in both products

"looks so natural and just perfect and will last forever so great value"
74.9%

fast delivery in both products

"fantastic product with a fast delivery"
74.9%

looks great in both products

"i get this for my mum she absolutely swears by it looks great and lasts between each wash"
74.8%

very quickly in both products

"my hair grows very quickly and i usually have to go to the hairdressers every three weeks"
74.8%

very quick in both products

"delivery was very quick"
74.7%

life saver in both products

"life saver to disguise scalp when diagnosed with alopecia"
74.6%

fantastic item in both products

"probably a fantastic item but colour was way too dark not as expected"
74.5%

excellent value in both products

"excellent value arrived on time as advised"
74.4%

very happy in both products

"i am very happy with this it saves on hairdresser bills just because the roots are showing through"
74.0%

good product in both products

"good product"
73.7%

staying power in both products

"easy to apply and it does a great job and staying power is excellent"
73.4%

good quality in both products

"lovely palette great brush good quality"
73.3%

highly recommended in both products

"highly recommended"
72.6%

would recommend in both products

"would recommend"
72.4%

much better in both products

"worth paying the extra as it works so much better than cheaper alternatives"
71.9%

recommend this in both products

"would recommend this to anyone"
70.9%

worth the money in both products

"my wife says it saves her a fortune in having her hair done so often great product worth the money"
68.4%

absolutely incredible

"ok so it's not as amazing as actually getting your colour done but seriously for a quick fix for a night out it's absolutely incredible!"
100.0%

brilliant stuff

"brilliant stuff"
100.0%

works brilliantly

"works brilliantly"
100.0%

stunning product

"stunning product"
99.9%

quite good

"quite good colour match and easy to use but it needs to be done each day"
99.9%

perfect timing

"which is perfect timing as i'm off out on my hen do tomorrow and my roots looking ruddy awful"
99.9%

maybe excellent

"great or maybe excellent !"
99.5%

extremely good

"the cover is extremely good and i find it to be sweat and rain proof"
99.4%

great thing

"this is a great thing to have so you can at least avoid looking like a badger until your next hair dye appointment swings round"
99.3%

nearly good

"i can go from 65 years old with grey sides to 45 with wow well nearly good stuff"
98.8%

works perfectly

"works perfectly"
98.6%

really pleased and

"and solves the 'in between' roots colouring really pleased and so easy to use"
93.1%

product is amazing

"i never have the time to write reviews but this product is amazing"
92.0%

buys you more time

"certainly buys you more time until your next visit to the hairdressers"
92.0%

brilliant root coverage

"brilliant root coverage"
91.9%

very effective

"very easy to apply and very effective"
91.8%

highly reccommend

"best thing i've found for roots highly reccommend"
91.6%

fantastic produced

"this is a fantastic produced"
91.0%

excellent coverage

"excellent coverage"
89.7%

product is great

"this product is great"
89.3%

does a good

"lasts for ages and does a good job"
89.3%

just brilliant

"just brilliant"
88.5%

blended perfectly

"by using light brown on my roots first and then blending in the blond i find that my roots are blended perfectly"
88.5%

really happy

"not sure bought for the wife but she seemed really happy"
88.4%

fits easily

"neat slim box fits easily in make up bag handbag with a mirror in the lid for quick touch ups and as it looks like an eye shadow no one will know you are secretly colouring your hair!"
75.0%

satisfied customer

"from satisfied customer"
75.0%

looks flawless

"the product works very well to cover my greys looks flawless if i do it carefully although does make your hair a little powdery textured"
75.0%

decent coverage

"i found this product time consuming to apply and although it eventually gave a decent coverage it was not as good as using a brown coloured dry shampoo"
75.0%

really easy

"it comes with a dual size applicator the coverage is great and blending really easy"
74.9%

speedy delivery

"speedy delivery"
74.9%

really well

"great product was jubious about how well it would work but to my surprise it works really well"
74.9%

perfect tides

"perfect tides me over perfectly until my next appointment to have roots done!"
74.9%

perfect match

"i ordered the dark brown and it was a perfect match for my hair colour"
74.7%

good brush

"good brush"
74.7%

highlighted look

"we have just spent an hour doing each other's roots and used tons of the product and we are both really dissapointed with the cover it clumps on gel or hairspray so you ideally need freshly washed hair and the cover isn't good enough to match highlights it simply doesn't create a highlighted look as it shows on the you tube video"
74.6%

just perfect

"looks so natural and just perfect and will last forever so great value"
74.5%

good enough

"we have just spent an hour doing each other's roots and used tons of the product and we are both really dissapointed with the cover it clumps on gel or hairspray so you ideally need freshly washed hair and the cover isn't good enough to match highlights it simply doesn't create a highlighted look as it shows on the you tube video"
74.5%

platinum colour

"i purchased the platinum colour as myself and my daughter both have platinum highlights with medium light brown roots mine with a slight bit of grey"
74.4%

extremely easy

"i like this product as it seems to work and is extremely easy but only three starts because wow is it overpriced for what it is"
74.4%

grey completely

"it covers up my grey completely"
74.4%

will probably

"with this i will probably go every four weeks or even five"
74.4%

works wonders

"works wonders and washes out easily"
74.4%

pretty well

"i wash my hair every few days and it lasts pretty well in between"
74.4%

nice compact

"nice compact"
74.4%

prefer this

"prefer this to the spray"
74.3%

doesnt harm

"doesnt harm your hair scalp like some products"
74.3%

excellent discovery

"an excellent discovery!"
74.2%

takes seconds

"and takes seconds to do and really does the job!"
74.2%

more realistic

"i got two colours of blonde for a more realistic look"
74.1%

great concept

"great concept but didn't fully cover my grey hair"
74.1%

quick no fuss

"great product quick no fuss and easy to carry around in your bag a real must have!"
74.1%

reputation saver

"reputation saver!"
74.1%

quick and easy

"it is so quick and easy to use doesn't come off on the pillow or clothes"
74.0%

brilliant addition

"this product is a brilliant addition to my daily routine"
73.9%

right colour

"just be careful to buy the right colour"
73.9%

works better

"the dark one to cover grey probably works better"
73.8%

received well

"received well"
73.8%

times better

"100 times better than i thought will def recomend and i will be re purchasing wen run out"
73.8%

totally exceeded

"totally exceeded my expectations"
73.7%

great coverage

"rightly called wow easy to use no mess covers the re growth and gives great coverage in between colour appointments"
73.7%

hairdressing appointment

"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
73.7%

good results

"good results can used to cover roots when you haven't managed to get to the hairdressers"
73.6%

natural effect

"with the brush you have easy precise control to get just the right natural effect"
73.5%

spray colours

"much better than spray colours i've tried"
73.5%

cheaper products

"there are cheaper products on the market sprays that go everywhere but this is the best one to date"
73.5%

fantastic product

"fantastic product"
73.4%

looked perfect

"my highlights need doin so this looked perfect"
73.4%

please help

"love this product it's brilliant i sent 2 of these back as i ordered 3 by mistake have sent 2 back but only got payment back for one please help"
73.4%

increasing sprinklings

"i have an increasing sprinklings of grey hairs which appear a few weeks before my hair is due to be coloured"
73.4%

tube videos

"i have been considering buying this for some time and have watched lots of you tube videos where it looks amazing!"
73.4%

less expensive

"have been using this for a while now would definitely recommend it quick delivery great product would be nice if it was a bit less expensive"
73.3%

extra time

"definitely gives you that extra time between root tints"
73.2%

even better

"even better it can also be used to 'fill in' thin patches of hair by applying it to the scalp"
73.2%

perfect results

"so easy to use and perfect results"
73.1%

blond highlighter

"the perfect blond highlighter when in between salon visits"
72.8%

lasts ages

"lasts ages so is very good value"
72.8%

more bearable

"does the job well and makes waiting for having roots done more bearable"
72.8%

beauty product

"amazing product the one beauty product i would not be without"
72.8%

thus product

"very pleased with thus product"
72.7%

precise control

"with the brush you have easy precise control to get just the right natural effect"
72.7%

amazing stuff

"amazing stuff!"
72.6%

more effective

"root cover spray versions cheaper and more effective"
72.6%

neat beard

"i'm a bloke with short hair and neat beard which i colour with just for men"
72.5%

perfect thing

"perfect thing i will continue buying it "
72.1%

perfect covers

"perfect covers my roots lasts about 3 days"
72.0%

quite well

"wasn't sure of the colour match but when i opened it but it blended in quite well"
71.8%

great cover

"does what it says great cover up for when those pesky greys come through!"
71.8%

soooo easy

"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
71.8%

keep growing

"love this as a short term fix whilst i'm pregnant it goes on easily and stays on covers my grey hairs that keep growing !"
71.7%

grey hairs

"love this as a short term fix whilst i'm pregnant it goes on easily and stays on covers my grey hairs that keep growing !"
71.6%

appointment swings

"this is a great thing to have so you can at least avoid looking like a badger until your next hair dye appointment swings round"
71.5%

beats them

"have tried everything over the years and this beats them all"
70.7%

work better

"it may work better in light coloured hair but i purchased the dark brown and it covers nothing"
70.6%

between colour

"love this banishes the grey and i can get another month between colour"
70.3%

natural colour

"however it does soften the contrast of the highlights and natural colour and makes your roots look less obvious although this takes a lot of product and makes your roots look slightly dusty"
70.3%

continue buying

"perfect thing i will continue buying it "
69.9%

spray versions

"root cover spray versions cheaper and more effective"
69.3%

excellent item

"excellent item amazing"
69.3%

happy withit

"i would recommend it and buy again 😃happy with priduct it came well packaged yes i'm happy withit !"
68.7%

covers regrowth perfectly

"excellent product covers regrowth perfectly"
68.7%

recommended this

"i was recommended this by a friend and it really does work"
68.6%

touching up grey roots

"excellent for touching up grey roots during the few weeks before going to hairdresser for colour"
67.4%

really does work

"i was recommended this by a friend and it really does work"
67.4%

colour is fading

"color wow is absolutely brilliant for a fast easy touch up where the colour is fading"
67.0%

apply well

"needs a little practice to apply well"
66.8%

natural hair colour

"after years of colouring my hair i've finally got my natural hair colour back after going on holiday my front pieces of hair bleached in the sun making me look bald at the front parting"
66.7%

with hair colour

"blends in well with hair colour"
66.6%

grey showing

"am paranoid about the grey showing and this does the job inbetween appointments!"
66.4%

much quicker

"a spray would be much quicker and easier which is what i then bought my wife speaking!"
66.2%

bathroom cabinet

"everyone who colours their hair should have this in their bathroom cabinet"
66.1%

forehead thats

"i got caught in downpour and it didnt run l use it for area across forehead thats where roots are going grey "
66.1%

easy to apply

"so easy to apply too"
66.0%

realy good

"realy good coversge"
66.0%

lasts for months

"the palette lasts for months"
65.9%

delighted with

"this amazingly works my partner is delighted with it she can now go another couple of weeks before she has to use a colour"
65.8%

pleased with

"it was a xmas present and the wife received it and was very pleased with it"
65.8%

matched the shade

"the assistant matched the shade to my hair"
65.8%

pleased with this

"pleased with this it does what it says and easy to use"
65.8%

lasts a few days

"good temporary cover which lasts a few days at a time between applications"
65.4%

need touching

"my hairdresser recommended this product to me as she was going on holiday around about the time my roots would need touching up"
65.3%

very good value

"lasts ages so is very good value"
65.2%

long lasting

"great product easy to apply long lasting"
64.7%

really works

"it really works!"
64.7%

easy to use and apply

"easy to use and apply"
64.6%

glad i bought

"glad i bought it"
64.5%

extremely well

"worked extremely well 😊"
64.4%

apply washes

"very easy to apply washes off with shampoo"
64.3%

really great

"really great product does what it says and worth every penny"
64.2%

like cheaper ones

"like cheaper ones do"
64.1%

colouring and it lasts

"brilliant product great for touching up roots in between colouring and it lasts until you wash your hair"
63.6%

says and easy to

"pleased with this it does what it says and easy to use"
63.6%

very easy to

"very easy to use and looks so natural"
63.4%

does the job well

"does the job well"
63.3%

expsensive but very good

"expsensive but very good"
63.1%

fast easy touch

"color wow is absolutely brilliant for a fast easy touch up where the colour is fading"
62.6%

very good product

"very good product"
62.6%

apply but worthwhile

"it takes time to apply but worthwhile!"
62.5%

very highly recomended

"very highly recomended"
62.4%

little practice

"needs a little practice to apply well"
62.4%

works very well

"works very well"
62.3%

delighted with purchase

"delighted with purchase"
62.3%

good product tides

"a very very good product tides me over between hair appointments and lasts for ages"
62.2%

fantastic great

"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
62.2%

will definetly buy again

"will definetly buy again"
62.2%

will def recomend and

"100 times better than i thought will def recomend and i will be re purchasing wen run out"
62.2%

bits around the hairline

"easy to apply only the bit at the back of parting might need some help but great at fixing the main parting and the bits around the hairline also used it on my eyebrows !"
62.0%

great stuff

"this is great stuff"
61.8%

received today

"received today two days early from estimated time"
61.8%

great colour match

"love love love easy to apply great colour match"
61.8%

great as a quick

"this is great as a quick fix "
61.6%

done properly

"there till you have time to have your roots done properly"
61.4%

great little product

"a great little product"
61.2%

naturally blonde

"i have naturally blonde hair which i dye red and i have tried a lot of different root touch ups but this one really works"
61.1%

good and value for money

"very good and value for money"
61.1%

definitely does

"it definitely does"
60.6%

great for cover

"but have a busy work and family to fit in so this is great for cover ups"
60.5%

grey roots fantastic

"covered up grey roots fantastic!"
60.5%

apply this

"it's just like applying foundation powder but for your hair it really sticks to the hair and doesent get every where i find when i apply this thoroughly it looks like i've just had my roots done at a salon!"
60.3%

wife loves

"actually my wife loves it"
60.3%

happy with

"i am happy with it!"
60.3%

absolutely fab product

"absolutely fab product"
60.3%

fab idea love

"what a fab idea love this product and will use it forever covers really well"
60.2%

lasts about 3 days

"perfect covers my roots lasts about 3 days"
60.0%

color wow colour's

"color wow colour's the scalp instead of the grey hair"
60.0%

carry around

"great product quick no fuss and easy to carry around in your bag a real must have!"
60.0%

well good calue

"easy to use and works well good calue"
59.9%

happy customer

"happy customer :"
59.8%

best i have used

"best i have used"
59.7%

well and stays all

"covers well and stays all day"
59.7%

coverage superb

"coverage superb and stays put"
59.6%

blending in the blond

"by using light brown on my roots first and then blending in the blond i find that my roots are blended perfectly"
59.6%

thought it was fantastic

"my sister who has dark hair had bout the root colour for her colour of hair and thought it was fantastic"
59.6%

ideal in between

"ideal in between"
59.4%

look instantly

"nice eye shadow type applicator easy to put on the grey roots that show and now i look instantly younger"
59.3%

really does the

"and takes seconds to do and really does the job!"
59.3%

love this product

"excellent product works just as described no more grey roots in between visits to the hairdressers will definitely save money on root touch ups love this product would recommend it and i will be buying it again"
59.3%

grey and easier

"still does manage to cover my grey and easier to carry around just pop in your make up bag"
59.2%

roots done best

"great for me when waiting to get my roots done best ever"
59.0%

with delivery

"no problems with delivery"
58.9%

good and lasting

"very good and lasting coverage it stays on until the next time you wash your hair"
58.9%

best friend

"my new best friend"
58.9%

covering my grey roots

"love this product does a fab job of covering my grey roots in between hairdresser visits"
58.8%

amazing coverage

"amazing coverage "
58.6%
...

Compare Emotion analysis

Lash Sensational Volumizing and Thickening Mascara 01 Very Black

Positive tone

Neutral tone

Negative tone

38.5% 25.1% 36.4%
  worry 27.2%
  neutral 24.4%
  happiness 21.8%
  sadness 6.9%
  relief 5.1%
  fun 4.1%
  love 3.3%
  surprise 2.8%
  anger 1.0%
  empty 0.8%
  joy 0.8%
  hate 0.8%
  fear 0.5%
  enthusiasm 0.5%
COLOR WOW Root Cover Up

Positive tone

Neutral tone

Negative tone

29.5% 31.8% 38.6%
  neutral 31.5%
  worry 29.0%
  happiness 13.9%
  relief 6.8%
  sadness 5.1%
  fun 5.1%
  hate 2.6%
  surprise 1.7%
  fear 1.4%
  love 1.4%
  joy 0.6%
  anger 0.6%
  empty 0.3%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2024-04-25